Digital advertising is a massive emerging market that is set to rocket and is one of the growing markets that has not been damaged by the recession.
Why is that you may ask? As you can appreciate every business no matter how huge or tiny needs to advertise their products or services to increase sales, however compared to old fashioned advertising such as printed posters and flyer’s, digital signage is instant – well almost.
Fresh content can be created easily using easily accessed free software on-line, then all that the user has to do is to drag and drop the content on to a media card, then insert the card into the LCD advertising screen,locking the media player compartment and then switching on the large LCD display to access the on board menu, from here you can control every part of your digital advertising campaign.
The menu allows you to call up the content in the order you want, you can select the dwell time of each image, the transitions between each image, rotation of video and including MP3 audio.
You can even set the screen to power up at a pre set time, perfect when the store is about to open and power off when the shop is closed, so once the media is in the player and you have configured the menu up on screen you can walk away and the LCD advertising screen will run the same content all the time, until you change the content and this is easily achieved by using a flash drive. Once new content is created, save it to the drive and go to each display and insert the USB drive into the connector on the media player and the content updates.
